Precise Verbs Create Effective Communication
One technique for writing materials that clearly communicate what you want to say is
to use "precise verbs." According to Mary Ellen Guffey, author of Essentials of Business Communication,
precise verbs enable the reader to visualize exactly what is happening. They give the reader an accurate understanding
of the action that was or will be taken.
The following examples
illustrate how precise verbs can be used create a clear message.
General verb: I will contact you next week to discuss the business writing project.
Precise verb: I will
telephone you next week to discuss the business writing project.
General verb: The board must consider the problem.
Precise verb: The board must solve the problem.
Precise verbs leave little room for inaccurate interpretation; therefore, the reader is less likely to be confused or unsure
about what is being said. In the example listed above, “consider the problem” could mean to think about the problem,
note that the problem exists, or rectify the problem. The second sentence makes it clear to the reader that the board must
find a solution to the problem.
Effective writing uses verbs that are active, descriptive, and concrete.
Reference
Guffey,
Mary Ellen. Essentials of Business Communication, (Ohio: South-Western Publishing Company, 1998), 52-53.
Copyright © 2009 Katherine Williams
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